Formula 1 / The Events House

Due to a logistical error, a physical electronic solution was not available to be delivered to the F1 site, therefore they approached IGS to build a digital software solution that could replace this - which required development at short notice.

The Solution

IGS developed a bespoke software solution in a short time period and ensured it was scalable, so extra functionality could easily be added in the future. The solution provides fans with an opportunity to compare their cognitive skills with Formula 1 drivers through three interactive tests. A score is given to the user based on body composition, V02 max data and overall cognitive skills, with the option to share their results on social media. The software also captures data such as name, email address, age and a profile image to feature on the shared posts on social media.
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